You can, of course, buy those packs with real money, and that makes EA a lot of money. The publisher’s FIFA Ultimate Team enable fans to assemble a dream team by slowly building up a powerful deck of cards through booster packs. This prevents people feeling like they’re at a disadvantage because they didn’t spend money.Īt the same time, EA does have a lot of experience working in a model where players can get an edge by dropping some extra cash. Games like Overwatch and Rocket League have deep competitive modes and plenty of loot boxes, but in those games players can only win cosmetic items. What is so odd is that a lot of this was likely unavoidable. A few hours later, DICE removed the option to purchase loot boxes with real money from Battlefront II. Then, yesterday, EA chief executive Andrew Wilson and Disney executive Jimmy Pitaro talked on the phone. Since the beta, the team at Disney that oversees the galaxy far, far away tried to understand why Star Wars fans were so mad, and the sentiment surrounding the game only got worse from that point through the launch. Lucasfilm, who is very involved with EA, wasn’t thrilled about that. Three top investment pros open up about what it takes to get your video game funded.īut while fans were focused on EA and Battlefront II, they were also generating a lot of negative buzz around the Star Wars brand. I will update this post if either company decides to provide more information. Neither company responded to multiple requests. I’ve contacted Electronic Arts and Lucasfilm to ask if they would like to comment for this story. Most of these ideas were dropped from Battlefront II due, at least in part, to a request from Disney’s Star Wars division Lucasfilm. The mode would have focused on teamwork and squad composition, and - more importantly - it would have favored cosmetic items like hero costumes in its loot boxes over perks and weapons. Learn more about the event.ĭuring the development of Star Wars: Battlefront II ( read our review), developer DICE began work on a mode that played like Overwatch and featured a similar business model to Blizzard’s team-based hero shooter, according to sources familiar with the production (who asked that I not print their names or titles to protect their employment). While it sounds like EA will make the Battlefront II microtransactions active in the future, this might send a message to keep them in carbon freeze a little longer.Join gaming leaders, alongside GamesBeat and Facebook Gaming, for their 2nd Annual GamesBeat & Facebook Gaming Summit | GamesBeat: Into the Metaverse 2 this upcoming January 25-27, 2022. This is obviously a lighthearted take on a complicated topic, but it is fun to see the modding community once again use the tools at their disposal to comment on the loot box controversy. Players who unlock their daily loot boxes with this mod will be easily reminded of the sense of fulfillment EA wanted them to have. Referencing this connection, the “Pride and Accomplishment” mod paints this phrase on loot boxes in the classic, bright yellow Star Wars logo font. Many gamers found this to be an especially weak defense for the player progression system that functioned to encourage microtransaction purchases in the game. Modder Dareedevokl uploaded the new mod on their NexusMods page called “Pride and Accomplishment,” which is a reference to the famed phrase that EA used regarding their intent for what they wanted players to feel when unlocking characters in Battlefront II. A new Star Wars Battlefront II EA Reddit comment mod brings a new loot box skin that references the ridiculed statement from Electronic Arts. Now, this notorious comment has intersected with another popular aspect of the culture surrounding the title – modding. The biggest interaction between EA and fans upset about the microtransactions in the game was the infamous, most-downvoted comment EA made on Reddit to defend their player progression system. The Star Wars Battlefront II loot box controversy has been well known to most people aware of gaming news.
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